Currently In Progress — Projected Completion 2026
General Contractor In Progress Adaptive Reuse Brunswick, GA

Brunswick Square

510 Gloucester Street — Corner of Reynolds Street, Brunswick, Georgia

15
Hotel Rooms
Limited-service boutique hotel, upper floor
11,600
SF Commercial
3,800 SF salon suite + 7,800 SF retail/commercial
$16M
Project Value
Total adaptive reuse investment
Address 510 Gloucester St, Brunswick
Role General Contractor
Developer Caliber Capital
Type Adaptive Reuse — Bank to Hotel
Status Currently In Progress
The Project

A vacant bank becomes Brunswick's newest hotel.

15-Room Boutique Hotel Upper Floor
Salon Suite Space 3,800 SF
Commercial / Retail 7,800 SF
Total Building ~25,000 SF
Total Investment $16 Million

The former SunTrust Bank building at 510 Gloucester Street has stood at one of downtown Brunswick's most prominent corners — directly across from City Hall, at the intersection of Gloucester and Reynolds — for decades. When SunTrust vacated, the two-story neoclassical building sat idle: a 25,000-square-foot reminder of what downtown Brunswick had been, waiting for someone to decide what it would become next.

Caliber Capital, led by developer Danny York, answered that question with a $16 million adaptive reuse that transforms the building entirely. Shropshire Built is the general contractor delivering it.

The program is straightforward in concept and complex in execution: a 15-room limited-service boutique hotel on the upper floor, a 3,800-square-foot salon suite on the ground level, and 7,800 square feet of additional commercial space ready for retail or professional tenants. Together, the mix creates a destination on a corner that already serves as the center of gravity for downtown Brunswick's revitalization.

The exterior transformation is visible from blocks away. The original tan stucco has been replaced with a clean white finish. The dated blue shutters and ornate portico detail have given way to a simpler, more architecturally honest face — one that respects the building's scale and classical proportions while reading as confidently contemporary. New windows are being set throughout. The building is being rebuilt from the envelope in.

Shropshire Built is managing the full general contractor scope: selective demolition, all structural work, complete MEP systems, exterior envelope, interior partitions and finishes for both the hotel rooms and the commercial spaces, and the coordination of every trade required to take a former bank and deliver a functioning hotel. The project is currently in progress.

The Transformation

Before. During. Coming.

Three moments in the life of 510 Gloucester Street — the building as it stood when SunTrust vacated, the exterior in mid-renovation with Shropshire Built crews on site, and the program that will define its next chapter.

Before — The Former SunTrust

A landmark standing still.

The building as it stood: classical stucco with blue shutters, an arched entry portico, and a decorative balustrade. Prominent, well-built, and vacant — waiting for a program worthy of its location at the corner of Gloucester and Reynolds.

Before — Vacant & For Lease

25,000 square feet going to waste.

The SunTrust signage fading, a commercial for-lease sign on the facade, and no tenants. The building's prominent corner location across from City Hall made its vacancy all the more conspicuous — and its potential all the more obvious.

In Progress — Shropshire Built on Site

The building is coming forward.

New white stucco complete on the Reynolds Street elevation. New windows being set. Workers on boom lifts finishing the Gloucester Street face. The building's classical proportions — now visible under a clean white finish — are stronger than the original palette ever allowed them to be.

The Corner That Defines the Block

Gloucester and Reynolds. Directly across from City Hall.

There is no more visible corner in downtown Brunswick. The building's renovation doesn't just serve the owner — it changes the face of a block that every city official, business owner, and visitor to Brunswick sees every day.

The intersection of Gloucester and Reynolds sits at the center of Brunswick's downtown grid — James Oglethorpe's original English street plan, echoing Savannah to the north. City Hall is diagonal. The courthouse is close. The building at this corner carries civic weight whether it intends to or not.

Adaptive reuse at this location is not simply a commercial real estate decision. It is an act of downtown investment that the city of Brunswick and Glynn County can measure in foot traffic, in hotel tax revenue, in the signal it sends to the next developer considering a project on this block. Shropshire Built understands that context, and builds accordingly.

The Program

Three uses. One building. One contractor.

The mixed-use program activates every floor and every square foot of a building that was purpose-built for a single use. Managing all three programs under one GC contract requires coordination across hotel, retail, and salon fit-out standards simultaneously.

Upper Floor

Boutique Hotel

15 Rooms

A limited-service boutique hotel occupying the full upper floor — guest rooms, corridor, common areas, and back-of-house operations built to hospitality standard throughout.

  • 15 guest rooms, limited-service program
  • Full MEP fit-out to hospitality code
  • Corridor, lobby, and common areas
  • Elevator access from ground floor
  • Prominent corner location, downtown Brunswick
Ground Floor — East

Salon Suite

3,800 SF

A dedicated salon suite space — a shared-use professional salon model offering individual suite rentals to independent beauty professionals, with shared amenities and separate build-out requirements from standard retail.

  • Salon-standard plumbing rough-in throughout
  • Individual suite partitioning
  • Shared wash stations and common areas
  • Retail storefront street presence
  • Separate mechanical zoning
Ground Floor — West

Commercial Space

7,800 SF

Street-level commercial space delivered in vanilla shell for retail, restaurant, professional office, or service tenant — the largest contiguous commercial opportunity on this block of Gloucester Street.

  • Vanilla shell delivery — tenant-ready
  • Storefront glazing on Gloucester Street
  • Flexible floor plan — retail or office
  • Shared building systems, separate metering
  • Accessible entry from Gloucester Street
Location

The center of downtown Brunswick's next chapter.

510 Gloucester Street sits within Brunswick's Old Town Historic District — the English grid laid out by General James Oglethorpe, the same framework that makes Savannah one of the most admired planned cities in the country. The corner of Gloucester and Reynolds is the district's commercial heart.

The Brunswick Square project is part of a broader wave of investment on this block. The Kress Brunswick boutique hotel on Newcastle Street, the Bijou Theatre renovation at 1313 Newcastle, and now the SunTrust adaptive reuse at 510 Gloucester — Shropshire Built has now been part of each of the three most significant commercial renovation projects in downtown Brunswick's current revitalization.

That is not a coincidence. It is a track record.

Project Specifications

Address
510 Gloucester Street, Brunswick, GA
Role
General Contractor — full scope
Developer
Caliber Capital (Danny York)
Status
Currently in progress — 2026
Building
Former SunTrust Bank — ~25,000 SF, two-story
Hotel
15-room limited-service boutique hotel, upper floor
Commercial
3,800 SF salon suite + 7,800 SF retail/commercial
Investment
$16 million total project cost
Commercial & Hospitality Construction

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Adaptive reuse, boutique hotel construction, and mixed-use commercial renovation across coastal Georgia and the I-95 corridor. We're the general contractor who has done it — repeatedly, on the most visible projects in downtown Brunswick.

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